Market Presence. The B767-300ER presented the operating leasing community with the ideal tool with which to enter the widebody operating lease arena. Throughout the 1990s and then again in the last decade, the B767-300ER enjoyed considerable success but then fell victim to the usual problem of lengthy production and market saturation. Past success was achieved through the emergence of a new market structure and the absence of any real competition from Airbus until the arrival of the A330-200 in 1998. The B767-300ER operator base remains extensive and distributed among all regions of the world. Both scheduled and charter operators favor the type as do large and small operators. The competition from the A330-200 has however, been notable. Operators have sought to retain equipment as a stop gap measure until the arrival of the B787 and for a while it seemed that such capacity would not be needed until Boeing announced yet another deferral to the service entry of the B787.
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